Apple released two new 30 second iPad commercials during primetime last night. The two commercials focus 300,000 plus apps available for the iPad and feature the tagline “With over 300,000 apps, iPad is up for anything you are.”
Both commercials begin with words rapidly appearing on screen and suddenly stopping on a selected word with a chorus of people shouting out the word. The commercials then showcase a number of apps being used before new words begin to cycle across the screen and the process begins again.
Some of the popular iPad apps featured in the two commercials include: Amplitube, Style.com, Garageband,TED,iMovie, iBookstore, Toca Hair Salon, Vimeo, iBooks, iPhoto, FaceTime, Glow Hockey 2 HD, Dinosaur Zoo, Endless Alphabet, Solar Walk -3D Solar System, Ultimate Sharks, Rockmate and Heart Pro III
Both TV commercials showcase apps being used on Apple’s new iPad mini and the larger 4th generation iPad.
These new iPad commercial are faster paced then previous iPad TV ads and are in some ways reminiscent of Apple’s earlier high-energy iPod and iPhone commercials.