Social Media

Facebook subscribe is an option available on Facebook through which you can get updates from people and they will not have to subscribe back. This resemble Twitter’s feature and in order to decrease the confusion and to boost this feature, the Facebook is now taking a step ahead to rename this feature as “Follow”. “Follow” is actually Twitter’s terminology. Facebook is only changing the name of this feature but there will be no change in its function. Facebook has taken this step so that the people can easily understand this feature.Few days back, Facebook said that they have replaced the name Subscribe by Follow on the user’s pages that have enables this feature on their profile.

This shows that Facebook likes to name things as clearly as possible even if those names are already in use by someone. In the year 2010, Facebook refurbished its Group feature which existed since the beginning of Facebook.

When Subscribe was launched in September 2011, Facebook wanted to use its own term for this feature. They also considered the term “followers” but that doesn’t seem to be good as people do not want to be followers they desire to be leaders. The term Subscribers sounded good to them and so they chose the term Subscribe.

The Subscribe was only a small success of Facebook. Through this feature the users can get updates regarding their favorite athletes, celebrities, politicians, etc. This means that when new people join the social networking site they have no feeds and followers to do this. In my opinion this will limit the long-term growth of Follow/Subscribe.

Facebook chose to adopt the word Follow, rather than teaching them a new terminology for the same feature.

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Many companies regularly look up job applicants online as part of the hiring process. A new study suggests they may also use what they find to discriminate.

The study, a Carnegie Mellon University experiment involving dummy r sum s and social-media profiles, found that between 10 percent and a third of U.S. firms searched social networks for job applicants’ information early in the hiring process. In those cases, candidates whose public Facebook profiles indicated they were Muslim were less likely to be called for interviews than Christian applicants. The difference was particularly pronounced in parts of the country where more people identify themselves as conservative. In those places, Christian applicants got callbacks 17 percent of the time, compared with about 2 percent for Muslims.

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